Back to Current Events
Event Details
Event: Trendwatching 2018 and Beyond    
Date: Tuesday, 24 April 2018
Time: 6.30pm to 9.00pm
Venue:

The Dining Hall, Workcentral,

#06-01, Singapore Shopping Centre,

190 Clemenceau Avenue,

239924

MRT: Dhoby Ghaut (1 min), Exit B on to Penang Rd (Building is opposite with WorkCentral logo)

https://goo.gl/387iEP

Organiser: Shivanee Brigham, Chamendri Weeraratni
Contact Organiser: Please click here if you wish to contact the organiser via email.
Event Fees: Members $30, Guests $35, At the Door $35
Action: Add event to your outlook calendar. Click here.

New - Marketing talks

Trend-driven Innovation: Consumer Trends in 2018 and Beyond

 

We have just raced past the first quarter of 2018 – are you in a good place to delight your consumers and win their hearts (and wallets!) for the rest of the year?

 

In this inaugural session of the marketing talks program, Acacia Leroy and Nathania Christy of leading global research company TrendWatching, will share insights into the latest trends and innovations that are changing the way your consumers behave.

In a presentation + ideation session, Acacia and Nathania will talk about how:

  • Social media is driving our habits - how we engage and consume content and brands.
  • We as consumers, are changing the way we shop and purchase goods - and what today's trends might tell us about the future.
  • We as citizens, are using data and tech to improve our social lives and solve everyday problems.
  • We feel and think about big issues and big brands - and how we are adapting creatively to the blur of the physical and online worlds.

Know what your consumers will want next, and gain insights into launching products that matter, services that delight, and campaigns people can’t stop talking about!

 
About TrendWatching:  Powered by a network of 800+ trend spotters globally and an in-house team of expert trend analysts on five continents, TrendWatching has been delivering unrivalled, cross-industry insight into the key shifts in consumer behavior since 2002. Through Quarterly Trend Publications, a Premium Service, TW:LIVE event series and the published book [Trend-Driven Innovation], TrendWatching helps future-focused professionals build brands that matter; products, services and campaigns that resonate with the consumer. Over 96% of Interbrand’s top 100 most valuable global brands rely on TrendWatching to uncover profitable innovation opportunities in their work.
 
 
About the Speaker - Nathania Christy, Head of Global Insights Network, TrendWatching

Nathania is responsible for managing TrendWatching Insight Network (tw:in).

Having lived, studied and worked in Indonesia, Germany, and South Africa, she is now a published author and experienced speaker based in Singapore.

She has worked on trend-driven innovation projects for clients including Beiersdorf, Danone, Ogilvy, Shell, Sansiri, Bank Rakyat Indonesia, and academic institutions such as National University of Singapore and SASIN MBA Thailand.


Nathania can be contacted at nathania@trendwatching.com

 

 

 

Cancellation PolicyPlease contact the event organiser if you need to cancel after registering. A full refund can only be made if notice is received at least 2 full days in advance of the event.

Prime Time is a non-profit association registered with the Registry of Societies in Singapore. Our event fees only cover the cost of catering and venue hire as each event is designed to break-even. 

 

Member Advertising